Qualcomm and Harman to sponsor Futuresource Audio Collaborative 2025

Two major players in the audio industry, Qualcomm Technologies and Harman, have been confirmed as headline sponsors for Futuresource Audio Collaborative 2025, as the annual strategy summit returns to London’s Soho Hotel on November 12.

Now in its twelfth year, Audio Collaborative has become a key fixture in the professional audio calendar. Hosted by Futuresource Consulting, the event brings together senior executives, technology developers and brand leaders to discuss industry direction and emerging commercial opportunities. This year, Qualcomm joins as Diamond Sponsor, while HARMAN takes the role of Gold Sponsor, signalling strong representation from two of the sector’s most influential technology drivers.

The day-long summit will feature a mix of market intelligence sessions, strategic panels and networking opportunities, designed to give attendees an informed view of the market across consumer, automotive and professional channels.

Discussion will centre on the evolution of AI-driven audio platforms, immersive formats and shifting listening behaviours. Qualcomm will be leading conversations around the role of intelligent audio systems and connected platforms, while Harman will provide insights into the next generation of immersive sound experiences, drawing on its portfolio of brands, including Bowers & Wilkins, Denon, Harman Kardon and JBL.

Futuresource Consulting has outlined a series of sessions designed to explore both market performance and user behaviour. Key themes include:

* The Audio Industry in Numbers: Futuresource Insights to Set the Scene

* Voice of the Retailer: Changing Channels, Changing Choices

* Decoding the Audio Consumer: New Buyer Perspectives

* As Easy as A, B, Z? Capturing the Loyalty of Young Consumers

* The Innovative Future of Hearing Health

* Uninterrupted Immersion: Audio in the Car

* Soundchecking Immersive Audio

* Sound Investments: Maximising Music & Content Monetisation

* More Mass Premium: Finding the Balance Between Scale and Sophistication

* Unlocking a New User Paradigm for Wireless Audio Devices: How Direct to Cloud Connectivity and Micro-Power Wi-Fi Will Deliver the Services Customers Love Most

Guy Hammett, Head of Audio at Futuresource Consulting, says:“Every year we see the conversation around audio expand. From AI platforms to hearables and health, we’re continuing to explore new territory. Brands like Qualcomm Technologies and Harman bring the kind of insights that transform industry noise into a clear signal, and that’s what our Audio Collaborative event is all about.”

Audio Collaborative 2025 will take place at London’s Soho Hotel on November 12. Tickets are available now, with a 10% discount using code GPD10 at checkout.