Philips 2024 TV range intros Ambilight Plus and Titan OS

A more advanced implementation of Ambilight and an entirely new smart TV OS are just two of the headline attractions of Philips 2024 TV range, revealed at the brand’s annual product briefing in Barcelona.

Assuming the flagship mantle later this year will be the OLED+959 (pictured above), a 65-inch screen with a new 8th Gen P5 AI Dual Engine processor, META 2.0 OLED panel and META Multi Booster algorithm.

The set will feature AI Machine Sharpness V2 which uses new algorithms and the additional power of the new twin chip P5 AI to create more detailed and realistic pictures, while a new Smart Bit Enhancement V3 algorithm extends 8-bit video to near 14-bits precision.

The high-end OLED+959 will also feature the new Ambilight Plus system, and an integrated 102W Bowers & Wilkins 5.1.2 sound system.

Ambilight Plus utilises additional lenses to create a larger, more responsive halo. It can also project up to four different halos at different depths.

Inside CI had an early preview of the new OLED+959 panel, and was impressed by its dynamic HDR performance. Philips picture guru Danny Tack told us that the set will deliver a peak brightness of 3000 nits, when measured on a three per cent window.

The OLED+959 will be supported by the OLED+909 series, available in June in 55-, 65- and 77-inch screen sizes. This premium model also features the 8th Gen P5 AI processing, META Technology 2.0 technology, four-sided Ambilight and an 81W Bowers & Wilkins 3.1 sound system.

A demonstration of this new 3.1 system impressed with its ability to position dialogue and action in line with onscreen images.

There will also be a new 8-series of OLED screens released in May. The OLED809 Series, in 42-, 48-, 55-, 65- and 77-inch screen sizes, will combine an 8th Gen P5 AI processor with the latest high brightness OLED-EX panels and three-sided Ambilight.

On the Mini LED front, Philips announced the PML9009 . This ‘Xtra’ model, due June, in 55-, 65-, 75- and 85-inch screen sizes, introduces the new Titan OS Smart TV platform.

The Titan OS, which looks much like Android TV, will also feature on the PUS8909, the latest iteration of its The One line of upper mid-range LED TVs. The PUS8909, which ships in May in 43-, 50-, 55-, 65- and 75-inch versions, also has three-sided Ambilight.
,
Reflecting the importance of gaming, Philips is also introducing a new Game Bar across its 2024 models, to better optimise game settings, with MEMC functionality and 144Hz VRR , including for Dolby Vision Gaming.

Philips says its is also improving connectivity, with support for Matter and Control4.