Performance Facts to change home cinema design in TCD

Hailed as a first for the CI industry, CEDIA has launched a beta version of Performance Facts in its home cinema and media room design software, The CEDIA Designer. The new feature allows integrators to specify components based on verified levels of performance.

Product selection in entertainment space design has historically been determined by subjective measures like brand preference and budget. However, Performance Facts represents a breakthrough that allows product selection to be based on performance objectives, by presenting quantifiable data from manufacturers to entertainment space designers and decision-makers.

The first phase of the initiative will include product categories such as speakers, amplifiers, and processors.

Guy Singleton, creator of The CEDIA Designer, said: "The introduction of Performance Facts in The CEDIA Designer marks a new era of media room and home cinema space design. We see Performance Facts as a way for quality manufacturers to elevate their brands in front of the critical audience of integrators. Brands that can demonstrate with proven data the calibre of their products can wear their designation as Performance Facts compliant as a badge of honour."

The hope is that Performance Facts will move from its beta stage when more brands release objective data.

Ian Bryant, CEDIA Senior Director of Strategic Partnerships, said: "Performance Facts is a gamechanger for TCD and also the industry as it will raise the bar on quality and transparency for technical, performance-based room design. The initiative is years in the making and has come together through cooperation of a consortium of industry professionals who have come together to make it happen. If you're a manufacturer that possesses these data points, we encourage you to supply them and help your brand stand out."

CEDIA members receive complimentary access to the Media Room level of TCD and preferred pricing on additional levels of the software. More information about TCD is available at TheCEDIADesigner.org.