Lutron Brings brings next generation Intelligent Lighting to WOW!house 2026

Lutron Electronics is using this year’s WOW!house at Design Centre Chelsea Harbour to demonstrate how next generation intelligent lighting is becoming increasingly important in luxury residential design.

The company’s latest technology features across multiple rooms within the annual showhouse, giving designers, specifiers and integrators an opportunity to experience advanced lighting control in a series of fully realised interior spaces.

WOW!house brings together leading interior designers and premium brands to create a collection of full-scale rooms that explore contemporary trends in luxury living. For 2026, Lutron is placing its recently introduced Intelligent Lighting concept centrestage, illuminating four key spaces: The Martin Moore Kitchen by Samantha Bartlett, The Samuel Heath Primary Bathroom by Rigby & Rigby(pictured top), The Parlour by Martin Kemp Design and the Ca’ Pietra Bathroom by De Rosee Sa, delivered in partnership with integrator Butler Harwell.

Lutron describes its Intelligent Lighting portfolio as a new category that combines control of electric light, daylight and shading systems to create environments that adapt to the needs of occupants throughout the day. The idea is to support wellbeing, and enhance architectural features.

Central to the concept is Ketra, a full-spectrum lighting system. Ketra is capable of adjusting both colour temperature and intensity throughout the day to mimic the changing characteristics of natural daylight. The system can also generate a wide range of colours and lighting effects, enabling designers to highlight materials, finishes and artwork with a high degree of precision.

Alongside Ketra, Lutron is showcasing Orluna CCX, a range of architectural luminaires designed for native integration with the company’s wireless control systems. The range focuses on accurate colour rendering and discreet architectural integration.

Each WOW!house installation demonstrates a different application. In The Martin Moore Kitchen, designed by Samantha Bartlett and supported by integrator Homeplay, Ketra is used to adapt the environment throughout the day, shifting from brighter task-focused illumination to warmer tones for entertaining. In The Samuel Heath Primary Bathroom by Rigby & Rigby, specified by Powerplant Home Automation, the lighting scheme creates five distinct settings inspired by locations around the world.

The Parlour by Martin Kemp Design uses Ketra specified by Tillman Domotics to enhance textures, artwork and architectural details, creating a relaxed and intimate atmosphere. Meanwhile, the Ca’ Pietra Bathroom by De Rosee Sa employs Orluna CCX luminaires integrated by Butler Harwell to recreate the feel of Mediterranean daylight, with programmed scenes that transition the space from bright daytime to softer evening illumination.

Lutron technology also appears elsewhere within WOW!house, including the Lalique Home Bar by Elicyon, delivered with integrator Custom Sight & Sound, the Salvesen Graham Collection Primary Bedroom and the Black Edition at Romo Speakeasy Salon by Studio Duggan, both supported by Equipdd.

WOW!house 2026 runs at Design Centre Chelsea Harbour until July 2.