LG to present a better life for all vision at CES 2023

LG will be stressing sustainability at CES 2023, announcing an exclusive exhibit dubbed the Better Life for All zone.

The zone will consist of three sections: For the Planet, For People and Our Commitment. The exhibit will also introduce the four finalist entries of LG’s inaugural Life's Good Award, an innovation challenge created to spread the company’s Life’s Good message and empower innovators seeking to make a positive difference for people and the planet.

The zone itself will be constructed with the use of eco-friendly materials. Informational materials provided in the zone will offer braille for those with visual impairments and be placed at a height that enables easy reading for people using wheelchairs. Guides proficient in sign language will be on site, as will an LG CLOi GuideBot programmed to deliver digital-human sign language services.

LG’s environmental initiatives include the prioritisation of ‘green’ considerations at every step of the product lifecycle, such as the collection, disposal and re-purposing of e-waste in the post-usage stage.

Visitors to For the Planet can see how materials extracted from discarded e-waste at the company’s Chilseo Recycling Centre (CRC) are being used to manufacture parts for new LG products. Also highlighted in For the Planet is the LG Smart Park (Changwon, South Korea), the company’s energy-efficient factory and a new Expanded Polystyrene (EPS) foam recycling technology developed by LG to make product packaging more eco-friendly.

The second section of the exhibit, For People, showcases LG’s efforts and achievements in product and service accessibility. These include the development of product manuals incorporating voice and sign language guides and the implementation of accessibility features – such as voice recognition, voice instruction and motion-detecting sensors – in a wide range of LG products. For People will also give visitors the opportunity to explore the accessibility options available on LG TVs; from audio-to-text captions to a sign language screen that can be easily moved and resized.

Our Commitment, the third and final section of the Better Life for All zone, reflects LG’s dedication to ensuring a sustainable future. LG aims to have cut greenhouse gas emissions from product manufacturing by 50 percent compared to 2017 levels, and GHG emission from the use of seven key products by 20 percent per unit sold by 2030 from a 2020 base year.

Furthermore, the company says it will provide a voice instruction manual and sign language video manual for every LG product by 2030.