LG Display to preview radical automotive displays at CES 2024

posted on Tuesday, 2nd January 2024 by Steve May

Automotive  Pro AV  CES 2024 

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LG Display will unveil its next-generation automotive screen solutions at CES 2024, which opens in Las Vegas next week.

Under the theme of ‘Shaping the future of mobility space,’ LG Display will present its latest automotive technologies for global automakers and auto parts companies, as it ramps up production of automotive display solutions optimised for Software-Defined Vehicles (SDVs).

Often referred to as ‘smartphones on wheels,’ SDVs embrace ‘screenification,’ a concept that refers to the increase in the number of automotive displays within a vehicle, as used for vehicle control and infotainment features.

We’re told LG Display will showcase various large-sized automotive display solutions that completely cover the vehicle’s dashboard, to showcase a variety of different display technologies, including P-OLED, Advanced Thin OLED (ATO), and LTPS (Low-Temperature Polycrystalline Silicon) LCD.

Ultra-high-resolution P-OLED features a flexible plastic substrate for a lightweight and flexible panel. While ATO utilises glass substrates at a more competitive price point than OLED. In addition, LTPS LCD is a high-performance panel that enables larger and higher-resolution displays compared to existing LCDs.

LG Display will also introduce its safety enhancement solution, Switchable Privacy Mode (SPM), which automatically adjusts the display’s viewing angle away from the driver’s line of sight to keep their eyes focused on the road. When active, content such as movies or games being displayed on the front passenger’s side is diverted away from the driver’s side so that only the passenger can watch it.

The company will also present solutions that offer new driving experiences while maximising space efficiency within the limited confines of a vehicle, such as Slidable and Foldable OLEDs installed in the back of seats that can be hidden away or extended for use on demand.

Steve May

Inside CI Editor Steve May is a freelance technology specialist who also writes for T3TechRadarHome Cinema Choice, Trusted Reviews and The Luxe Review.

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