Exertis builds Pro AV business with strategic JB&A acquisition

Global technology distributor Exertis has announced its acquisition of JB&A Inc, a leading distributor of broadcast, post-production and pro AV technologies, to system integrators and B2B resellers in North America. Located in San Rafael, California, the company saw revenues of $80 million in the last financial year.

JB&A handles specialist vendors in broadcast and post-production markets, including CATDV, Gefen, Haverford, Quantum, Newtek and SNS. It also has the exclusive distribution rights for Unilumin in the United States, a leading direct view LED manufacturer.

The acquisition of JB&A continues Exertis’s strategy of building a strong pro AV, pro audio and musical instrument business in the States, and follows the acquisitions of Stampede (in 2018), Jam (2018) and The Music People (2020).

JB&A is led by Jeff Burgess, chief executive officer, and Greg Burgess, president, who will remain with the business and continue to drive the company’s growth strategy.

Tim Griffin, DCC Technology managing director (pictures stop) describes the move as a strategic acquisition, “enabling us to expand our Pro AV business in North America into the attractive and high value-added niches of broadcast and post-production. JB&A is a great fit with our existing Exertis pro AV business and we will leverage this to benefit our vendors and customers.”