CUK boosts sales team as it steps up CI support

Premium AV distributor CUK has appointed Mara Lucio to its CI sales team as CI and Marine Sales Manager. Having spent the past 6 years building a successful career with a major CI distributor, Lucio is charged with building productive relationships with leading CI integrators ,and the UK industry’s trade body CEDIA.

Working with CUK’s CI Channel Manager Phillip Roe, Lucio will be focussed primarily on developing CUK’s CI business in the South of England, using its Ascot training and demonstration centre to enhance the understanding and experience of CUK’s premium brand line-up - including JBL Synthesis, Arcam, Focal, Naim, Powersoft and Sim2 - for integrators and their customers. Mara will also be closely involved in CUK’s support for future CEDIA events and initiatives.

Commenting on the appointment, Roe said: “We’re very excited to have Mara on the team. Her proven experience and skills, and the enormous industry goodwill that she brings, will make a major contribution to CUK’s status and growth. Mara knows the CI ropes as well as anyone, and will energise every brand story with her intellect and infectious personality.”

Mara Lucio said: “I’m thrilled to be given the opportunity to work with CUK and to help realise the potential of its famous and fabulous brands within this wonderful industry. CUK is very supportive and open to ideas and I can’t wait to reward their faith in me with meaningful new contacts and business.”