The telly still rules when it comes to viewing says survey

posted on Wednesday, 20th November 2019 by Steve May

home cinema  Media Server  Broadcast 

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Despite the ubiquity of mobile devices, 84 per cent of UK TV viewers still prefer to watch content on a television display, according to a new consumer survey by set top box maker Netgem. 95 per cent of Brits over 55 say their preferred way to watch content is on their telly.

However, according to the survey, families are now more likely to be watching separate screens in the same room, a shift from the traditional communal viewing scene. Among younger viewers, family time is even more scarce. The poll shows Millennials spend less than two hours per week watching the same shows as their parents.

Only a quarter (24 per cent) of Brits say they spend an hour a day watching TV with family.

"Poor internet connectivity is deemed the most annoying aspect of watching content on a mobile device..."

Conversely, the notion that viewers watch two shows simultaneously, using a TV and smartphone, seems to have little traction. 69 per cent of those surveyed say they don’t simultaneously stream two separate TV shows at once using different screens.

Three quarters of Brits put the TV on for background noise; 57 per cent of millennials confess to putting TV on for ambiance while focusing on phone or tablet.

Poor internet connectivity is deemed the most annoying aspect of watching content on a mobile device, with over half of those polled admitting to being bothered by buffering.

The favourite place to stream TV shows and movies is the bedroom. 1 in 10 millennials prefer to stream TV shows and movies on the train or while commuting.

Steve May

Inside CI Editor Steve May is a freelance technology journalist, who also writes for T3, TechRadar, Home Cinema Choice and ERT (amongst others).

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