Samsung banks on Bixby, 8K, MicroLED and SmartThings to drive TV & appliance business

posted on Wednesday, 31st January 2018 by Steve May

Samsung  4K  HDR  Trade  Corporate 

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Samsung says it will use 8K screens and MicroLED to reinforce its leadership in the global TV business, but admits LCD sales have been weak over the past year. The electronics giant has posted KRW 65.98 trillion in consolidated revenue and a KRW 15.15 trillion operating profit for the fourth quarter of 2017. Samsung's biggest earner was its components business, with the largest contribution coming from its DRAM and NAND memory business.

The Consumer Electronics Division posted gains for the quarter, saying: “TV earnings increased QoQ on increased sales of premium products including ultra large-size and QLED models.” It predicts the Winter Olympics and FIFA World Cup will boost CE sales. The company will seek to drive cost reduction and yield improvements, as it expands UHD, large-sized, and Quantum Dot products. It also intends to roll-out SmartThings connectivity to its TVs.

The Consumer Electronics Division posted KRW 12.72 trillion in consolidated revenue and KRW 0.51 trillion in operating profit for the fourth quarter.

“The CE Division will bolster its leadership in the TV market by applying new technologies, such as 8K and Micro LED. Samsung will also improve the connectivity and usability of home appliances by expanding the application of Bixby,” it reports.

It says the global TV market declined year on year due to lower demand in North America, China and the Middle East.

Samsung’s Display Panel operations reports increased shipments of OLED panels for premium smartphones, but says profitability for LCD panels decreased “due to weak seasonality.” The company says it will profitability by increasing the high-end LCD portion of screens and enhancing productivity of flexible OLED panels. The company expects OLED to become a mainstream panel in the smartphone industry.

Steve May

Inside CI Editor Steve May is a freelance technology journalist, who also writes for T3, TechRadar, Home Cinema Choice and ERT (amongst others).

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