Rakuten TV brings Dolby Vision and Dolby Atmos VoD platform to LG OLED and SUHD TVs

posted on Friday, 4th May 2018 by Steve May

home cinema  OLED  Dolby Atmos  Dolby Vision 

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Streaming specialist Rakuten TV has become the first European TV Video on Demand provider to offer movies in Dolby Vision and Dolby Atmos to buy and rent directly from a TV. Its new app, launching on LG 4K Dolby Vision HDR and Atmos enabled OLED and SUHD TVs, will debut with a catalogue of around 25 titles, but it hopes to have 100 or so available before the end of the year.

Until now, only Netflix has offered Dolby Vision and Atmos streams on select LG TVs, but its content offering has been limited.

The first slate of Dolby-enabled movies will be available in the UK, Spain, Italy, Germany and France. It will be rolled out to 12 countries this year. Sidharth Jayant, says Rakuten’s mission is to deliver a premium cinema experience in the home. “The only way we can do it is merging content and technology in a unique formula and with premium partners allowing us to realise it,” he comments.

Titles available on Dolby Vision and Atmos include Blade Runner 2049, Flatliners 2017, 2012, 5th Wave, Baby Driver, Bad Boys 2, Billy Lynn Halftime Walk, Elysium, Emoji movie, Inferno, Life, Passengers, Pixels, Resident Evil Final Chapter. Titles are available to rent or buy.

Rakuten TV advises that a 20Mbps broadband speed is required to deliver 4K Dolby Vision and Atmos stream.

Inside CI had an early preview of the streaming service at Dolby’s European HQ, with excerpts from Baby Driver and Blade Runner 2049, and can confirm that the quality of sound and vision is enticingly high.

Rakuten is also making forays into original content production. Its Rakuten Cinema project has confirmed World War II action thriller Hurricane (pictured) as as its first production. The David Blair directed movie, which will star Iwan Rheon and Milo Gibson, will be released theatrically and on its VoD platform simultaneously in the UK this Autumn.

Steve May

Inside CI Editor Steve May is a freelance technology journalist, who also writes for T3, TechRadar, Home Cinema Choice and ERT (amongst others).

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