Nortek Security merges with Core Brands to drive smart home and security innovation

posted on Thursday, 21st December 2017 by Steve May

Security  Home automation  Corporate  Trade 

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The CI industry has wrapped the year with another acquisition. Nortek Security has merged with Core Brands. The combined group, which will operate as Nortek Security & Control (NSC) says it will use its resources “to lead the smart home and security markets with a suite of connected solutions and business programs that create meaningful opportunities for dealers and distributors.”

Core brands is home to a number of key CI companies, including ELAN, SpeakerCraft, Gefen, Niles, Panamax, Proficient, Furman, Sunfire and Xantech. Nortek may be less familiar. Its stable includes 2GIG, GoControl, Linear, Mighty Mule and Numera.

Operating out of California, the company remains focused on control, security, access, entertainment and personal digital health solutions for the connected home and business. It will built upon its 2GIG security and ELAN control platforms.

“The combination of NSC and Core Brands helps us serve our customers with an unparalleled suite of solutions for the residential and commercial control, security, entertainment, access and personal wellness markets,” says NSC president Mike O’Neal.

Core Brands President Joe Roberts is responsible for driving products across the combined company as Executive Vice President of Marketing and Innovation for NSC. “The market is demanding a broader range of solutions that work better together across product categories, and this is a major focus of our innovation,” he said. “In particular, our 2GIG and ELAN integration creates opportunities that perfectly address the connected smart home market and the evolving needs of our customers.”

NSC will exhibit at CES, with a booth in the Sands Expo Center.

Steve May

Inside CI Editor Steve May is a freelance technology journalist, who also writes for T3, TechRadar, Home Cinema Choice and ERT (amongst others).

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