LG OLED and Super UHD LED LCD 2018 range and price checklist

posted on Wednesday, 25th April 2018 by Steve May



LG has confirmed its UK line-up and pricing of OLED screens and Super UHD LED TVs. The ten-strong fleet is the first to include ThinQ AI processing, coupled at the higher-end with its new Alpha 9 image processor. 

ThinQ supports voice control with Natural Language Processing (NLP) for search and control. Users can ask “what TV shows are on this evening?” or “turn off the TV when this programme is over” without repeating the program’s title or specifying a time. This new generation of smart sets also work with Google Assistant and Amazon Alexa platforms.

The Alpha 9 processor offers four-step noise reduction, to minimise artefacts and eliminate gradation banding. The processor also sets out to improve colour performance with advanced tone mapping. The processor is designed to support a high frame rate (HFR) content at 120 frames per second, although the practical application of this is limited at present.

High design is also a key point across the models, with Picture-on-Wall (model 77- and 65-inch W8), One Glass Screen (model 65-inch G8), Picture-on-Glass (65- and 55-inch E8) and Cinema Screen (the 77-, 65-, 55-inch C8 and 65- and 55-inch B8) designs available.

Joining the OLED range are 12 AI-enabled Super UHD TVs (models SK95, SK85, SK81 and SK80), which range from 49- to 75-inches.

SUPER_UHD_SK95_AI_(2010x 1334) Crop

This Super UHD line-up utilises LG's Alpha 7 processor (also employed in the entry-level B8 OLED model). With Nano Cell panels and FALD backlighting, the brand’s LCD models clearly warrant serious attention.

As we’ve come to expect from LG, HDR support is wide. In addition to HDR10, Dolby Vision and HLG, the sets offer Advanced HDR by Technicolor. LG’s own proprietary algorithm, Enhanced Dynamic Tone mapping, is also applied to static HDR10 and HLG formats, hence the designation HDR10 Pro and HLG Pro.

LG currently claims the number one position when it comes to high-end TVs in the UK

LG 2018 price guide:
W8 OLED 4K TV 77-inch and 65-inch: £14,999 (77-inch), £7,999 (65-inch)
G8 OLED 4K TV 65-inch: £5,999 (65-inch)
E8 OLED 4K TV 65-inch and 55-inch: £4,999 (65-inch), £3,499 (55-inch)
C8 OLED 4K TV 77-inch, 65-inch and 55-inch: £7,999 (77-inch), £4,499 (65-inch) £2,999 (55-inch)
B8 OLED 4K TV 65-inch and 55-inch: £3,999 (65-inch) £2,499 (55-inch)
SK950 SUPER UHD TV 65-inch and 55-inch: £2,699 (65-inch), £1,999 (55-inch)
SK850 SUPER UHD TV 65-inch, 55-inch, 49-inch: £2,499 (65-inch), £1,699 (55-inch), £1,299 (49-inch)
SK810 SUPER UHD TV 75-inch, 65-inch, 55-inch and 49-inch: £2,999 (75-inch), £2,199 (65-inch), £1,499 (55-inch), £1,199 (49-inch)

Steve May

Inside CI Editor Steve May is a freelance technology specialist who also writes for T3TechRadarHome Cinema Choice, Trusted Reviews and The Luxe Review.

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