LG aims for 8k dominance with OLED and Nanocell UHD LCD TVs

posted on Thursday, 3rd January 2019 by Steve May

8K  OLED  CES 2019 

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LG will close the gap on Samsung at CES 2019, with 8k OLED and LCD screen reveals. The 88-inch OLED prototype, first seen at IFA, will be on display in updated Z9 guise. Leading its 8k LCD charge will be the 75in SM99. It’ll sit above the incoming SM9X and SM8X Nanocell TV series.

The company has also confirmed a second generation α9 Gen 2 processor, which brings with it updated tone mapping able to react dynamically to ambient light, thereby making HDR content less dark when viewed in brighter environments. Once again, the brand will offer a variety of models, with the same imaging tech but different audio support and cosmetics, in the shape of W9 wallpaper, E9 and C9 series. 

The brand is also promising HDMI 2.1 ports on all its 2019 OLED screens and select NanoCell TVs. This will usher in the potential of 120fps high frame rate (HFR) support, and eARC, a future-proof iteration of ARC that allows 32 channels of audio, and 24-bit/192kHz support. Dolby Atmos support gets a tweak in 2019, with an up-mixer that claims to deliver virtual 5.1 surround sound.

All of the brand’s 2019 TVs will have Alexa voice control, as well as Google Assistant built-in.

Steve May

Inside CI Editor Steve May is a freelance technology journalist, who also writes for T3, TechRadar, Home Cinema Choice and Ideal Home (amongst others).

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