ISE takes a bite of invidis consulting digital signage conference, looks to expand into the Middle East and Russia

posted on Wednesday, 11th February 2015 by David Slater

ISE  Trade show 

Integrated Systems Events, the company behind ISE, has entered into a joint venture agreement with invidis consulting to take a majority share in its Digital Signage Conference, an annual event that takes place in Munich, Germany. Run in cooperation with trade association OVAB Europe, the event runs September 14-15 and will feature a mix of presentations and workshops on digital signage and DooH technology and business topics. The event will now expand to the Middle East and Russia.

Invidis is a research, and communications business specialising in digital signage and Digital-out of-Home (DooH). It launched the Digital Signage Conference in 2007. Invidis has been a regular ISE partner in recent years and has run several successful digital signage programmes and installation tours around the exhibition.

Integrated Systems Europe is Europe’s largest trade show for AV and systems integration and is the largest digital signage exhibition in the world, with 446 digital signage relevant exhibitors at ISE 2015. It is co-owned by InfoComm International and CEDIA.

ISE Managing Director Mike Blackman commented: “invidis consulting is recognised as a leading expert in the provision of content and analysis of the digital signage marketplace while ISE excels at AV event management. There will be many synergies and growth opportunities to come from this move and it further demonstrates ISE’s ambition to be at the forefront of providing market intelligence and thought leadership in the sectors in which it operates.”

He continued, “For existing clients of invidis consulting it will be ‘business as usual. All of the existing staff and management team that work on the conference will remain in place.” Florian Rotberg, invidis consulting Managing Director, added: “The Digital Signage Conference in Munich has increasingly become an international event so joining with ISE to build on our current position and to develop the conference brand internationally represents the perfect partnership.”

David Slater

David Slater started his writing career with SVI writing a popular column, he has also guested on publications like Home Cinema Choice and
Living North

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